Installation
Copy the prompt below and send it to your AI assistant (e.g. Claude Code) — it will follow the instructions and install automatically.
Install the "campaign-architect" skill by following the instructions at https://skill123.me/install/campaign-architect.
Run in your terminal — downloads and installs to ~/.claude/skills/.
curl -fsSL https://skill123.me/install/campaign-architect.sh | bash
Download the zip and extract it into your skills directory (e.g. ~/.claude/skills/), then restart your session.
⬇ Download v1.0.0 · 4 KBAbout this skill
Overview
Use when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay out ad groups / asset groups", or "audit paid-vs-organic cannibalization"; designs campaign-type selection, ad-group/asset-group layout, targeting + match types, negative/exclusion hygiene, and a paid↔organic overlap audit, and scores the ROAS A (Audience) dimension + structure. Not for computing the final RQS — use ad-account-auditor; not for budget split — use budget-optimizer; not for organic site architecture — use site-structure-optimizer. 付费广告账户结构/广告系列规划/否定关键词
Source
- Repo: https://github.com/aaron-he-zhu/aaron-marketing-skills
- Path: ad/research/campaign-architect
Evaluation
AI-evaluated 2026-09-03: Stepwise structure design with tradeoff statements (Search vs PMax vs broad), negative-hygiene derivation from search-terms reports, and a paid-organic cannibalization audit. Useful for media buyers planning accounts; untrusted-input handling, partial-coverage refusal to score, and confirmation-gated saves are sound.