Installation
Copy the prompt below and send it to your AI assistant (e.g. Claude Code) — it will follow the instructions and install automatically.
Install the "share-of-voice-tracker" skill by following the instructions at https://skill123.me/install/share-of-voice-tracker.
Run in your terminal — downloads and installs to ~/.claude/skills/.
curl -fsSL https://skill123.me/install/share-of-voice-tracker.sh | bash
Download the zip and extract it into your skills directory (e.g. ~/.claude/skills/), then restart your session.
⬇ Download v1.0.0 · 5 KBAbout this skill
Overview
Use when the user asks to "track our share of voice", "what share of the conversation do we own vs competitors", or "trend our SOV this quarter"; computes SOV% = brand mentions ÷ (brand + competitor panel mentions) per platform per period on a LOCKED competitor panel — a panel switch invalidates the trend (restart the series and log the break; the ECHO O3 rule) — plus a sentiment-weighted SOV variant (sentiment labeled Estimated unless human-coded) and a Wikipedia-pageviews attention-share alternative; built from keyless listening connectors, gdelt.py news echo, and user exports — public counts only, closed platforms are never scraped. Not for backlink or offsite SEO signals — use offsite-signal-analyzer. 声量份额/竞品声量对比/提及份额/注意力份额
Source
- Repo: https://github.com/aaron-he-zhu/aaron-marketing-skills
- Path: social/observe/share-of-voice-tracker
Evaluation
AI-evaluated 2026-09-03: Methodologically careful SOV tracking with locked competitor panels, break logging, per-cell labeling, and symmetric query requirements. Niche analytics workflow dependent on pulse-monitor and keyless connectors; public counts only, rate-limit respect, and no scraping of closed platforms.